Lead 360 · Voice · WhatsApp · Email · CRM

Every lead from your ads gets a call in 60 seconds — then the right WhatsApp and email until it becomes a customer.

Pulse is one system for the whole first mile: an AI agent that calls and qualifies every Facebook and Instagram lead, WhatsApp and email campaigns that follow up based on what the lead said, and a complete 360° record pushed into your CRM the moment the lead exists.

Live · Ahmed M. · Instagram lead
9:41:00 pm
Lead inDialingConnectedQualifyingBooked
Simulated conversation · Egyptian Arabic on real calls
< 0 s
from form submit to phone ringing
2–4×target
more meetings per 100 leads vs next-day follow-up
0 channels
voice, WhatsApp, email — one timeline per lead
0%CRM
of leads created in your CRM, complete, in seconds

Three channels. One lead record.

Most tools do one of these. The gap between them is where leads die. Pulse runs all three from the same record, so every message knows what happened on the call.

AI voice agent

  • Calls within 60 s from a local number, in Egyptian Arabic or English
  • Asks your 3–5 qualifying questions, pitches, handles objections
  • Books the meeting live into calendar and CRM
  • Transfers hot leads to a closer, schedules callbacks, honors “don’t call me”
  • Retries on no-answer: 15 min, 2 h, next day
Every call: recording, transcript, typed fields, fit score

Lead 360 → your CRM, automatically

···

The lead is created in your CRM the second it arrives, then enriched by every touch. Your team never types a note; onboarding a lead into the pipeline is zero work.

Ad, campaign, form
Call outcome + 5 fields
WhatsApp sent / read / replied
Email opened / clicked
Meeting, show / no-show
Your CRM · contact record
Source & ownerInstagram · Mona
Budget · Timeline · Financingfilled
WhatsApp activity3 sent · 3 read
Email activityopened · clicked
StageMeeting held

Works with

···
CRMHubSpot, Zoho, Pipedrive, Salesforce, Bitrix24, Odoo
CalendarGoogle Calendar, Outlook, Cal.com
WhatsAppOfficial WhatsApp Business API (your number)
EmailYour domain via Pulse, or sync to Mailchimp / Brevo / HubSpot Marketing
AdsMeta Lead Ads, Click-to-WhatsApp, Messenger, Instagram DM; outcomes returned via Conversions API
Anything elseWebhook, Zapier, Make, Google Sheets

What happens to one lead

A real sequence, timed. The customer clicked an Instagram ad for a New Cairo launch at 9:41 pm on a Friday. Every step below is automatic.

Interaction history · Ahmed M.

↗
1
Fri 9:41:00 pm
Submitted Instagram lead form · created in CRM
Lead inMeta → CRM
2
Fri 9:41:38 pm
Called from your local number
38 sanswered
3
Fri 9:43:10 pm
Qualified: 3–5M EGP, investment, cash, within 3 months
Fit 825 fields → CRM
4
Fri 9:44:20 pm
Site visit booked — Thursday 4:00 pm
Bookedcalendar + CRM
5
Fri 9:44:31 pm
WhatsApp confirmation with location pin; reminders at −24 h and −2 h
WhatsAppread 9:46 pm
6
Fri 9:45:00 pm
Email: brochure, payment plans, and the units he asked about
Emailclicked Sat 10:12 am
7
Thu 4:00 pm
Site visit held · marked in CRM · stage moved to Negotiation
Heldshow tracked
8
Thu 6:30 pm
WhatsApp thank-you + email with the units viewed and reservation link
Follow-uppost-visit sequence
9
continuous
Outcomes sent back to Meta so ads optimize for visits, not form fills
LearnedConversions API

If Ahmed had said “not before six months”, the call still ends politely — and Pulse moves him to a six-month email nurture with a WhatsApp check-in at month five, then calls again.

Stage funnel · typical month

···
Leads from Meta ads 0
Reached by call or WhatsApp 0
Full conversation 0
Qualified 0
Meeting booked 0

Illustrative targets for real estate. The 580 who didn’t book aren’t lost: they enter WhatsApp and email nurture and are re-called when they engage.

Before vs. after

···
First contactNext morning, if at all38 seconds
Leads calledThe ones that “looked good”All of them
Follow-upWhatever the rep remembersWhatsApp + email, by outcome
CRM data“Interested, call back”Full 360, no typing
Meeting show rate~35%60%+ with reminders

Ahmed M.

Investor · New Cairo launch · Instagram

Outcome
Site visit · Thu 4:00 pm · Held
Owner Mona · stage Negotiation · next: reservation follow-up Sat

Detailed information

✎
Budget3–5M EGP
PurposeInvestment (rental income)
TimelineWithin 3 months
Decision makerYes
FinancingCash
Objections heardDistance from work, price per m²
Fit score82 / 100 (+6 after brochure click)
ConsentCall recording, WhatsApp, email — accepted

Channel activity

Call · 3 min 32 s · recording + transcript
Confirmation · read · reminder −24 h · reminder −2 h
Brochure email · opened 2× · clicked payment plans
Post-visit thank-you · replied “will discuss with wife”
Reservation link · scheduled Sat 11:00 am

Campaigns that react to the call

Your team designs sequences once. Pulse runs them per lead, based on what the lead actually said, and pauses them the moment a human takes over.

Campaign schedule · October

‹›
S
M
T
W
T
F
S
1
2
3Launch email
4
6
7
8
9Re-call engaged
10
11Nurture #2
12
13Open day
14
15
17
18
19Case study
20
21
22
23
24Re-call 6-mo
25
27
28
29
30Month recap
31
VoiceWhatsAppEmailEvent

Sequence · “Not now, 3–6 months”

···
Day 0Call summary + brochure
personalized with units discussed
Email
Day 1“Any questions after the brochure?”
reply routes to team inbox
Day 14Payment plan explainer
segment: financing = installments
Email
Day 30Construction / launch update
skipped if lead replied “stop”
Day 60Invitation to open day
books via link, syncs to calendar
Email
Day 75Re-call: “you mentioned around now”
or sooner if any link is clicked
Voice

Every send, open, reply, and click is logged on the CRM contact. A reply or click bumps the lead score and can trigger an immediate call.

Segments from real answers

Budget, purpose, timeline, financing, objections, stage — all captured on the call — become segments for WhatsApp and email without anyone tagging a contact.

One inbox, one owner

WhatsApp and email replies land in one shared inbox and on the CRM contact. When a rep replies, automated sends pause for that lead.

Compliance by default

Opt-in captured on the form and confirmed on the call; STOP and unsubscribe honored across all three channels within seconds; approved templates only.

How it works

Setup takes one afternoon. Nothing changes in how you run ads.

1

Connect

Your Facebook Page, WhatsApp number, email domain, calendar, and CRM. Five clicks, no developer. Existing contacts can be imported to start nurture immediately.

2

Set up the agent and sequences

Pick a template for your industry, edit the offer, the qualifying questions, meeting types, calling hours, and the WhatsApp/email sequences per outcome. Hear the agent on a test call to your phone.

3

Switch on a campaign

Map each lead form to the agent. From that moment every lead is created in your CRM, called, followed up, and kept warm — nights and weekends included.

4

Take the meetings

Booked, qualified meetings land in your calendar and CRM with the full 360. Your team sells; nobody chases, nobody types.

The questions every sales head asks

Won’t customers hang up on a robot?

It introduces itself as an AI assistant in the first sentence and references the exact ad they clicked. Answer rates come from speed and a local number, not from hiding what it is. Anyone who asks for a person gets one.

Is this legal here?

Calls run through licensed local carriers, disclose recording, respect calling hours, and honor “don’t call me” instantly across call, WhatsApp, and email. Consent is collected on the lead form. We share the compliance pack with your legal team before the pilot.

We already have a CRM and an email tool.

Keep them. Pulse writes into your CRM and can either send email from your domain or push segments and events to your existing email platform. The point is that all three channels read from one record.

Will my WhatsApp number get blocked?

Pulse uses the official WhatsApp Business API on your verified number with approved templates, opt-in tracking, and quality-rating monitoring. Sequences pause automatically if a lead stops replying or asks to stop.

What if it says something wrong?

It can only use facts from your approved knowledge base and offer text. No invented prices, discounts, or availability. Every call is scored automatically; anything uncertain goes to a review queue with the recording.

How fast can we start?

Setup in an afternoon. The gating item is Meta’s app review for lead access, which we start on day one. Most pilots make their first live call within a week; WhatsApp and email sequences can start on imported contacts the same day.

Run a 30-day Pulse pilot on one live campaign.

We connect your Page, WhatsApp, email, and CRM, build the agent and sequences with your team, and report the funnel every week. If meetings per 100 leads don’t beat your current number, you don’t continue.

  1. Demo call: hear the agent call your own phone
  2. Pick the campaign, the 5 questions, and the follow-up sequences
  3. Go live within a week of Meta approval
  4. Weekly numbers; decide at day 30